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POWER MOVES

Beat the IG Burnout with the GRIT Formula

Feeling overwhelmed by the constant need to churn out content for Instagram? You're not alone! A recent study revealed 80% of creators suffer from burnout, and it's no surprise.

But what if you could create compelling reels consistently, without sacrificing your sanity? That's where the GRIT Formula comes in. The GRIT Formula is the exact formula Ruth created that helped revive her dead @ruthsoukup Instagram account, bring in over 160K new followers AND 10X her sales. All from using Instagram Reels to find her dream customers. So what is the GRIT Formula?

GRIT stands for:

• Get to Know You: These reels introduce you and your brand to potential followers. Aim for short, engaging clips (3-8 seconds) with a clear call to action (CTA) in the caption.

• Real & Relatable: Build trust by showing your personality. Share personal stories, humor, or tap into trending topics relevant to your niche. Length can vary here.

• Interest: This is the heart of your content! Share valuable tips and insights, or promote content like blog posts or podcasts. These reels should spark curiosity and end with a CTA, often taking a short format (3-8 seconds) unless it's a tutorial.

• Talking Head: Establish yourself as an expert. Share helpful tips, interesting stories, or insights directly to the camera. Aim for 20-45 seconds for these reels.

The Benefits of GRIT:

• Reduced Burnout: By diversifying content, you avoid monotony and keep the content creation process fresh.

• Targeted Audience: Different formats appeal to different interests within your niche, allowing you to connect with a wider audience while staying relevant.

• Increased Engagement: Reels that strike a balance between informative and personal are more likely to grab attention and spark interaction.

• Follower Growth: Well-crafted reels raise your reach, attracting new followers who connect with your brand.

Remember, the key to success is consistency. Use the GRIT Formula to create engaging reels regularly, and watch your audience grow!

Ready to dive deeper? Ruth’s Go Viral Get Sales Formula will take you step-by-step through the formula, give examples of reels that have gone viral again and again following the formula PLUS give you 50 viral-ready hook templates to get started on your own. It’s pure GOLD all for just $14! 

Just click HERE to claim yours!

FEATURED READS

Brainstorm Brilliant Content that Converts

Are you struggling to create Instagram content that captures the attention of your audience and converts them into loyal customers? Today we are sharing how to create captivating Instagram posts that will take your business to the next level—from crafting the perfect caption to utilizing hashtags effectively,.

Not only that but we’ll also introduce you to the winning formula our founder, Ruth Soukup, developed that revived her dead Instagram account (and brought in over 30,000 new email subscribers so far this year!). It’s all in today’s EBA blog post, Brainstorm Brilliant Content.

WE’VE GOT TO TELL YOU ABOUT

Grab Ruth’s Top Viral Hooks

In our newest FREE download, Ruth is sharing her Top 10 Viral Hooks (that have earned her over 30 MILLION views!). If you’re using the power of Instagram to drive leads into your business, using the right hook is vital for your success—and these hooks are pure gold!

Follow us on Instagram

If you’re looking for high-level online marketing and business strategy, you’ll want to follow Ruth’s high-level business Instagram account. It’s for serious online business owners, content creators and digital marketers who want to go beyond the basics—and the content is already SO good!

MINDSET MATTERS

Embracing Imperfections to Unlock Your Full Potential

In a world that often glorifies perfection (we’re looking at you, perfectly curated IG feeds!), it can be challenging to accept our flaws and imperfections. But embracing our imperfections is key to really loving and accepting ourselves—and reaching our true potential!

Here’s why:

1. Perfection is Just a Myth: Chasing perfection is a never-ending journey that can lead to disappointment and frustration. No one is perfect, and aiming for an ideal that's out of reach can really take a toll on our mental health.

2. Our Flaws Make Us Unique: It's our imperfections that make us interesting and one-of-a-kind. They shape who we are and help us grow personally.

3. Embracing Flaws Boosts Self-Acceptance: When we learn to accept our flaws, we gain a better sense of self-acceptance and self-worth. This can improve our relationships, build resilience and enhance our overall well-being.

4. Flaws Spark Creativity: Our imperfections can actually inspire creativity and innovation. By embracing our limitations, we can discover new, inventive ways to tackle challenges.

5. Flaws Help Us Connect: We’re all imperfect, and recognizing our flaws can help us connect with others on a deeper level. Sharing our experiences and vulnerabilities can create a strong sense of belonging and support.

So, how can you embrace your imperfections when they’re all you seem to notice? A key step is practicing self-compassion. Treat yourself with the same kindness and understanding you’d offer a close friend. When those negative thoughts about your flaws pop up, challenge them with some positive affirmations. This shift in perspective can really help you tackle self-criticism.

Instead of fixating on what you don’t like about yourself, focus on your strengths and the things you do well. Recognizing your positive qualities can really change your mindset and boost your confidence.

It’s also super important to surround yourself with positive people. Spend time with those who lift you up and support you; their encouragement can make a big difference in how you see yourself.

Another great practice is gratitude. Take a moment to appreciate the things you value about yourself and your life.

Remember, embracing our imperfections is a journey, not a destination. It takes time and effort to build a positive relationship with ourselves. By accepting our flaws and celebrating what makes us unique, we can lead more authentic and fulfilling lives.

SHE MEANS BUSINESS

We wanted to share a message we JUST received from IG Power Play Member, Brooke, from Journey to Kidlit.

She shared:

“I started with just 2900 followers and tried reels 3xs in the past year but never saw any change/growth. And now look 🤯 in just 60 days-ish.”

Take a look! 

Every week we are seeing improved results like this from our members and it never gets old. 

Our entire team is dedicated to seeing our students win. And as a result, we are not only paying attention to our stats on Instagram, but theirs as well. We curate content weekly for our IG Power Play members to use on their own Instagram accounts so that they can quickly post content based on what’s working right now in real-time to get the best results.

This not only saves business owners time each week but also provides a high ROI on the time they do spend on Instagram.

If this sounds like something you need, you can become a Power Player HERE today! 

MARKETING FUN FACT

Videos get 1200% more shares than text and images combined. So, keep it short, sweet, and engaging!